‘CDP is to a Marketer, what Marketer is to a CSM’ - For data-driven marketers, customer data platforms (CDPs) are becoming a critical component of their martech stack. CDPs enable marketers to drive deeper engagements with their brands across customer journeys - Join us to understand how to climb further up the CDP maturity model and make exponential gains utilising the key resources in your Customer Success Team. Key Takeaways: · Evolution of Customer Success · Key features of an Enterprise CDP · 7 Steps of CDP Maturity Model · How Customer Success can help - Case Studies · Key areas where CSM’s add value to the relationship

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